Toan Cau is a Vietnamese high-tech company specialized in farming and development of various types of orchids. With the dream of bringing “Made in Vietnam” orchids to the global market, the brand is in need of communication materials befitting its international status and beautiful, luxurious flowers.  To meet this need, Toan Cau has tasked The Only Three with the design and production of their stationery set and gift packaging.

Scope of Work

Creative Concept
Collateral Design
Production

The Only Three has studied Toan Cau and its existing brand guidelines to complete this mission. All products in this project are rendered in Toan Cau’s primary colours, which are deep teal and white. Inspired by the majestic and elegant orchids, our team has decided to take the brand’s symbol as the main concept of this project, and adapt the flower’s image into our designs.

Toan Cau’s stationery set is produced using high-quality paper. Its name card is conceived with a die-cut, 3D foiled logo to highlight its signature orchid leaves. Impressed by the round, soft orchid petals, our team has borrowed their form for the envelopes, resulting in unique designs with rounded corners. As for the brand’s gift, The Only Three has meticulously crafted the 3D model of an orchid for its diffusing flower, as well as its perfume bottle and packaging box. The result is a gift box that perfectly reflects Toan Cau’s luxurious, elegant and global image.