For Year of the Snake’s Tet holiday, The Only Three has produced a custom-designed gift set. With colorful tones and playful images, this set brings to our partners The Only Three’s unique version of the famous Monopoly board game, through which our team wishes to deliver adventurous, youthful spirit and lively together time to start the new year.

Scope of Work

Creative Concept
3D Modeling
Packaging Design
Production

In the world-famous board game Monopoly, players try to acquire and develop land slots, avoid jails and increase their fortune–almost similar to going on a fantasy adventure. Impressed with this aspect of the game, along with inspirations from make-believe worlds and childhood dreams where magic and imagination are boundless, The Only Three decided to develop our own fantasy version of Monopoly for the 2025 Lunar New Year’s gift set.

To offer our partners and clients a whimsical journey into the magical realm, The Only Three also embarked on a creative journey where our team meticulously crafted our ideas with the utmost care for details, from the first sketches to the final product. The result is Arcane Realms–a fairytale realm consisting of different enchanting lands for players to discover, where they can build their empire as one of the six adventuring characters exclusively designed for the game. Through this unique version of Monopoly, The Only Three hopes to deliver fun and spirited time together, along with a fresh and dynamic start of the new year.

In Asian culture, red is the color of luck, joy and is heavily featured in happy events’ decoration. To keep with the Lunar New Year tradition, The Only Three choses red as the main color for the gift set. Our team carefully picked out a velvet tone of red for the background of the gift box, lucky envelopes and game board to maximize the holiday spirit and warm up the ambiance, without making the set cliché or old-fashioned. The details are delicately designed and foiled in gold to add to the luxury and prosperity spirit of the holiday.

On the other hand, to bring forth the magical feeling of Arcane Realms, The Only Three choses a colorful palette of bright macaron pastel tones for the design of playable characters and their assets. Small candy-like game pieces, along with fantastical illustrations on the game board excite players and guide them on an enchanting experience full of adventure and imagination. The materials for the game set were also selected by our team based on strict, high-class criteria to deliver a luxurious experience to friends and family during the Tết holiday.