Project
MERCEDES BENZ
CONCEPT
We produce a series of key visuals for Mercedes-Benz Shanghai on the occasion of the launch of three brand new colours. Key concepts of these key visuals were inspired by the beauty and distinctive colour (red, gold and blue) of SL, CLS and SLK. Seduction, attraction and masculine freedom are keywords for visual development. Using the art of body language and emotion, we would be able to bring these values to life.
Scope of Work
Creative Concept
Casting
Photography
